n8n Workflow for Real Estate Seller Leads: Intake to Call Brief

When a seller replies to your text or mail campaign, the clock starts. The bottleneck usually isn't the call; it's the 15–20 minutes of prep before you're comfortable dialing. Here's how to build a lean n8n pipeline that does that prep for you.

The 5-node version

  1. Form Trigger: collect name, address, asking price, your value estimate, occupancy, timeline and the seller's message. n8n hosts the form for you, so there's no website needed.
  2. Code: clean up the fields (strip $ and commas, convert blanks to null). Blank is different from zero: a blank mortgage balance means "ask on the call," not "free and clear."
  3. HTTP Request: call your LLM's chat completions endpoint in JSON mode, with a Header Auth credential (Authorization: Bearer …). Never paste the key into the node body.
  4. Code: parse the JSON and build an HTML email.
  5. Gmail: send it to yourself.
Free tip: ask the AI for questions, not conclusions. The most useful output on a thin lead is the list of missing facts to collect on the call (who is on the deed, payment, balance, whether taxes and insurance are escrowed, HOA, occupancy). Put "list unknowns as questions first; never invent numbers" in the system prompt.

Free triage prompt

You are an acquisitions assistant. Using ONLY the facts given, return JSON:
{"priority":"hot|warm|cold","why":"one line","questions_to_ask":["5, missing info first"],"opening_line":"one sentence"}
Never invent numbers. Lead: {LEAD_JSON}

Where to go from here

Add a Google Sheets "append" node so every lead lands in a pipeline. Add a webhook trigger variant so your CRM or texting tool can post leads automatically. Add rule-based underwriting before the AI step so the numbers come from your buy box, not the model.

A free lite version of this workflow is being submitted to the n8n template library.

Free: AI Prompt Pack for Wholesalers & Job Seekers

10 copy-paste prompts from our paid packs: seller lead triage, underwriting, objection replies, job fit scoring, honest cover notes and interview prep. Free download (PDF); Gumroad asks for your email so it can send you the file.

Get the free prompt pack

Want this done for you?

The Seller Intake + Offer Underwriting Agent turns each seller lead into a call-ready brief: a stoplight for cash, subject-to, seller finance and terms, an opener, questions and a walk-away number, logged to Google Sheets. n8n workflows, an 8-prompt pack for ChatGPT/Claude, and a setup guide.

See the Seller Agent: $79